TOO HOT TO BE COOL! Our selection of climate awareness videos

In April 2024, Ichigo Bloom had the pleasure of supporting the organization of an exciting new event in Tokyo – TOO HOT TO BE COOL. This unique event brought together five local rock bands to raise both funds and awareness for the fight against climate change.

During the intermissions between band performances, we seized the opportunity to keep the audience engaged with thought-provoking video content, curated by Ichigo Bloom. We sought out the best resources while steering clear of greenwashing and overly simplistic content that misrepresents scientific facts. Our goal was to provide material that was as accurate as it was engaging.

We are happy to share below the five videos we selected for the inaugural TOO HOT TO BE COOL event. Watch, enjoy, and most importantly, share these videos to help spread awareness and inspire action!

Honest Government Ad | Net Zero

Inches | The Global Goals | Halftime 2023

A #NatureNow message from Greta Thunberg

3 Seconds (Prince Ea)

Old People Don’t Care About Climate Change

Ichigo Bloom offers climate and biodiversity collaborative workshops such as the Climate Fresk and the Biodiversity Collage, to raise awareness and ignite change within organizations in Japan.